The first major step in promoting the business website is to have it listed in a Search Engine. But being listed in a Search Engine may not generate enough traffic. Consequently, the sales are less than what was originally projected. This means that the website owners or developers must have a promotional strategy. Here are some techniques that are known to be effective.

You may have heard some about the Google Space project at Terminal 1 in London’s Heathrow Airport. Used as a convenience center to show off new product offerings to travelers, this storefront has proven to be a great asset to travels.

Having the website professionally designed is not enough to have traffic in the website. In fact, no one can appreciate the design of the website if it has no visitors. What is actually needed is website promotion. The success of a website promotion usually begins during the design of the web pages. The technical aspect must be checked for appropriateness.

Google today introduces Google Co-op In Co-op, users and companies like OpenTable and Digg work together to help Google deliver a better search experience for end users.

The first product launch for the Google Press Day 2006: Google Trends, allowing you to search Google traffic trends (instead calling this application “Beta” for Google Trends, Google shows a special Labs logo). Note there has to be a threshold of minimum searches for a trend graph to show up. The internal name of this product seems to have been iZeitgeis.